MaaS subscriber revenue to increase 900 per cent by 2027

mobility-as-a-service (MaaS)

Research warns that until users trust the proposition of a subscription-based transport service, mobility-as-a-service platforms must ensure pricing models are flexible. Juniper Research forecasts that subscriber revenue for mobility-as-a-service (MaaS) platforms will generate $53bn in subscriber revenue, rising from $5.3bn in 2021, marking a 900 per cent increase by 2027. The research identified a monthly subscription model as key to increasing adoption of MaaS among consumers. The analyst cautioned though that, until users trust the proposition of a subscription-based transport service, MaaS platforms must ensure pricing models are flexible, for…

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